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Rafael helps beauty brands on the brink of global success engage with a dedicated audience. The secret? Applying The Unicorn Principle (aka finding the unique value and messaging in your brand that makes people give a damn). From nitty gritty growth logistics and content strategy to brand development innovation: He helps lifestyle brands become cultured.
He has spent more than 10 years engaging digital audiences on behalf of the world’s biggest brands. Providing you with ROI-driven, enterprise-level, zero-bullshit perspective is his specialty.
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